Social Media Marketing Specialist - WorkTech

Over 100 years of team experience  we help companies reach their financial and branding goals. VRTECHSOL is a values-driven technology agency dedicated.



64-B, Block F, Johar Town, Lahore

+92 310 4655949

Social Media Marketing Specialist

The ideal candidate will expand the company’s brand presence by finding the target audience to distribute marketing content. You will create and implement the marketing strategy using both offline and online methods to gain new customers. The ideal candidate is both a self-motivated individual and a positive team player.

Job Responsibilities:

  • Create consistent, meaningful content on all social media platforms, including writing and editing social media posts, improving customer engagement, and promoting social media campaigns.
  • Develop and execute a social media strategy by studying economic indicators, tracking changes in supply and demand, identifying customers and their current and future needs, and monitoring the competition.
  • Design, build and maintain our social media presence.
  • Contribute to marketing effectiveness by identifying short-term and long-range issues that must be addressed.
  • Identify trends and insights, and optimizes spend and performance based on the insights.
  • Plan, execute, and measure experiments and conversion tests.
  • Stay up to date on best practices and emerging trends in social media
  • Brainstorm ideas and concepts for the visual and words with other members of the creative team
  • Collaborate with cross functions to ensure streamlined and integrated communication strategy
  • Continuously improve by analyzing the appropriate social data/metrics, insights, and best practices, and then acting on the information.
  • Develop reports on a weekly and monthly basis.

Desired Qualifications/Skills:

  • Highly creative with experience in identifying target audiences and devising social media campaigns that engage, inform, and motivate
  • Creating and maintaining client relationships
  • Self-motivated yet customer-focused
  • Proficient in marketing research and statistical analysis

Education and Experience Requirements:

  • Bachelor’s or Master’s Degree (A marketing major would be preferred)
  • A minimum of 2 years of experience in social media marketing
  • Working knowledge of ad serving tools
Job Category: Marketing
Job Type: Full Time
Job Location: Johar Town

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